Israel is the only country in the Middle East with open LGBT culture. Some companies did not change their logo to rainbows and instead made posts about Pride Month on their main pages, but not their Middle Eastern pages, such as beauty supply retailer Sephora: Twitter page but not the page dedicated to all international and Twitter nEapZBaXcpįood corporation Nestle chose to display a rainbow logo on its U.S. Journalist Melissa Chen noted companies changed their logo in areas where LGBT people are free to live as they choose, but not places like Russia, where the government censors gay and lesbian content and represses gay activists:ĭying to see a company, any company, support gay rights in parts of Asia and the Middle East. The same phenomenon also occurred on Facebook: Woke corporatism be like: profit > virtue signalling principles /jVZsssFTGs Gay conservative British activist Darren Grimes documented five companies that did not change their Middle East logos for Pride: car manufacturers Mercedes-Benz and BMW and technology companies Cisco, Lenovo, and Bethesda:
It appears that for some corporations, concern for LGBT persons is limited by geographic boundaries, as evidenced by their social media accounts.